Gift cards, such as loyalty cards, have their own strengths in a loyalty program. Popular amongst customers, they are the perfect instant reward centered around campaigns or holidays. Gift cards are an excellent alternative to selecting gifts for friends or relatives and are convenient to use, can be loaded on demand, and are easily assigned to a customer. Account statements can be generated to track and analyze customer data.
Administrators can import existing gift cards or utilize the simple creation process, which prompts for the name and description of each gift card, as well as the points, value, number of customers, and other key criteria. Once a gift card is created, it is readily filterable or searchable via the instant search function. Using the all-in-one dashboard, administrators can set criteria such as the max balance, currency, and parameters around validity such as start and end dates.
Much like loyalty cards, card status can be modified to be reusable, reloadable, refundable, or requiring a pin. Cards can be uploaded via batch functionality and can be cloned or exported, making the process of creating new gift card incentives a breeze.