Module «Campaign»
Provides you with all the tools you need to create powerful marketing campaigns.
Campaign
The Campaign module allows you to set up personalized marketing campaigns to strengthen customer relationships. Based on freely configurable triggers, you design the customer journey and personalize it according to your preferences. Using simple handling, targeted campaigns can be created and executed quickly and easily. Thanks to comprehensive analytics functions, you can measure the success of your campaigns in real time.
Segmentation
With the Segmentation module you organize your customer data by means of smart segments, which are based on specific customer attributes or behavior patterns of your customers. Customer segmentation offers you the possibility to carry out dedicated marketing measures for selected segments. This opens up countless opportunities for you to address your customers in a targeted, personalized and thus particularly effective manner.
Profitable Audience targeting Campaigns and Promotions
Campaign generates marketing initiatives that flexibly adapt to the business and the environment and model complex relationships. In this way, it breaks known loyalty limitations.
Large Customer Portfolios
Individualize and automatically loyalize large customer portfolios.
Campaigns and Promotions
Trigger target group-specific events and have them executed automatically.
Highly automated
Efficient marketing automation for large customer portfolios.
Omnichannel-ready
Integrate data from all touchpoints for limitless business.
Optimized for existing Customers
Optimization of existing customers instead of just expensive acquisition of new customers.
Single Source of Truth
ONE database for all customer data prevents duplication.